Guiding Principles

• A detailed and thoroughly thought through concept is the best foundation to a successful design.
• Be flexible and willing to compromise. Design has a way of evolving.
• Functionality in Design and avoidance of self indulgent flights of fancy are essential.

• Good design must fit with its environment.
• Be a good listener, get rid of your ego, guide your client towards a decision through mutual good reasoning.
• Remember the client is the one who is going to live with it.